National Staffing Franchise Looks to Tap Santa Rosa Applicant Pool

National Staffing Franchise Looks to Tap Santa Rosa Applicant Pool

AtWork Group, one of the nation’s largest and fastest-growing staffing franchises, is continuing to fill the need for quality job applicants in California by identifying Santa Rosa as the company’s next development hub. AtWork recognizes synergy with many of its core applicants and Santa Rosas’s key concentration of top area businesses such as Medtronic, Kaiser Permamente and Keysight Technologies.

With locations across 27 states, AtWork is planning to grow its footprint to more than 300 units over the next 10 years. Strategic expansion in Santa Rosa is a key component of the company’s efforts to provide quality temporary, temp-to-hire and direct-hire services to companies across a variety of industries. AtWork is excited to be expanding into a city that is home to an impressive year-over-year growth in temp employment, reaching 11 percent in 2017, with the Bay Area and Sonoma and Napa Valleys in close proximity and opening up more potential applicants.

“Santa Rosa has grown into a booming economic epicenter in California with a strong healthcare market,” said AtWork President and COO Jason Leverant. “The dreadful recent fire activity will lead to an employment boom as rebuilding occurs after such devastation. Our goal is to help local businesses continue to grow the Santa Rosa economy and strengthen its community.”

AtWork facilitated 50,000 hires in 2018 through three distinct service lines: AtWork Personnel – which focuses on administrative and light industrial jobs, AtWork Medical – which specializes in medical, home health care and senior care professionals, and AtWork Search – an executive recruitment service that specializes in management-level professionals across a variety of industries. Always striving to be “AtWork for You,” the staffing franchise differentiates itself with focus on service and local ownership. Franchisees are empowered to make decisions at a local level, working with clients to strengthen their community’s economy.

An initial investment for AtWork ranges from $154,000 to $231,000. Franchisees can expect to receive access to personalized technology and ongoing training and support as well as exclusive territories with populations of 250,000 or less.

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